Last March I hopped in a car and drove up to Ely Lake, MN with a bunch of friends to photograph a project for Bill Damberg and his store, Brightwater Clothing. Brightwater is a fantastically curated store in Excelsior, Minnesota and for this shoot, we travelled to Bill’s family cabin to set the scene. This shoot was magic and here’s why - to be honest, there wasn’t a lot of production. There wasn’t a lot of thought, but there was intention. The idea was simple - lets get some rad people together and they can all do what they enjoy best. Lets document a brilliant day on the lake and see what happens.
What happened was one of the most organic and beautiful shoots I had all year and I’m so happy to say that the 2018 / 2019 Winter Look Book for Brightwater is now live! Below are some of my favorite spreads and some fun behind the scenes!
BEHIND THE SCENES//